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<head>
<title>UK TeX FAQ -- question label logos</title>
</head><body>
<h3>Typesetting all those TeX-related logos</h3>
<p/>Knuth was making a particular point about the capabilities of TeX
when he defined the logo.  Unfortunately, many believe, he thereby
opened floodgates to give the world a whole range of rather silly
&lsquo;bumpy road&rsquo; logos for TeX entities such as AMSTeX, PicTeX,
BibTeX, and so on, produced in a flurry of different fonts, sizes,
and baselines &mdash; indeed, everything one might hope to cause them to
obstruct the reading process.  In particular, Lamport invented
LaTeX (silly enough in itself, with a raised small &lsquo;A&rsquo; and a
lowered &lsquo;E&rsquo;) and marketing input from Addison-Wesley led to the even
stranger current logo for LaTeX2e, which appends a lowered 
single-stroke Greek letter &epsilon;.
<p/>Sensible users don&rsquo;t have to follow this stuff wherever it goes,
but, for those who insist, a large collection of logos is defined in
the <i>texnames</i> package (but note that this set of macros isn&rsquo;t
entirely reliable in LaTeX2e).
The Metafont and MetaPost logos can be set in fonts that LaTeX2e
knows about (so that they scale with the surrounding text) using the
<i>mflogo</i> package; but be aware that booby-traps surround the
use of the Knuthian font for MetaPost (you might get




  something like &lsquo;META&amp;nbsp;&amp;nbsp;O&amp;nbsp;&amp;nbsp;T&rsquo;).
You needn&rsquo;t despair, however &mdash; most versions of the logo font
distributed nowadays contain the missing letters, and the author
himself uses just &lsquo;MetaPost&rsquo;.
<p/>For those who don&rsquo;t wish to acquire the &lsquo;proper&rsquo; logos, the canonical
thing to do is to say <code>AMS-</code><code>\</code><code>TeX</code>
for AMSTeX, <code>Pic</code><code>\</code><code>TeX</code>
for PicTeX, <code>Bib</code><code>\</code><code>TeX</code>
for BibTeX, and so on.
<dl>
<dt><tt><i>mflogo.sty</i></tt><dd><a href="http://www.tex.ac.uk/www.tex.ac.uk  tex-archive/macros/latex/contrib/mflogo.zip">macros/latex/contrib/mflogo</a> (or <a href="http://www.tex.ac.uk/www.tex.ac.uk  tex-archive/macros/latex/contrib/mflogo/">browse the directory</a>)
<dt><tt><i>texnames.sty</i></tt><dd><a href="http://www.tex.ac.uk/www.tex.ac.uk  tex-archiveinfo/biblio/texnames.sty">info/biblio/texnames.sty</a>
</dl>
<p/><p>This question on the Web: <a href="http://www.tex.ac.uk/cgi-bin/texfaq2html?label=logos">http://www.tex.ac.uk/cgi-bin/texfaq2html?label=logos</a>
</body>